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Hard Cheese! Authentic is the New Luxe

Hard Cheese! Authentic is the New Luxe

Adrian Batten
Mar 24, 2016
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Asia Sentinel
Asia Sentinel
Hard Cheese! Authentic is the New Luxe
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The term ‘mass luxury’ is a contradiction. It makes no sense, except of course in marketing parlance, when it becomes potent. True luxury in the consumerist Edwardian sense – a Fabergé egg let’s say, comprising beautiful and supremely well-crafted objects of rare originality are probably something that common or garden millionaires today will never get …

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