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Asia Sentinel
Have We Seen the Back of the Singapore Girl?

Have We Seen the Back of the Singapore Girl?

Our Correspondent
Mar 10, 2007
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Asia Sentinel
Asia Sentinel
Have We Seen the Back of the Singapore Girl?
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Perhaps the world’s best-known airline symbol – the kebaya-clad Singapore Girl – could be getting ready for her last flight.

After 35 years in which the form-fitting floor-length dress created by Pierre Balmain became a fixture across the world’s skies, Singapore Airlines management has asked advertising agencies to take a shot at revamping its image. A …

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